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Glossary

Glossary of terms for Pi Datametrics

Dex McPake avatar
Written by Dex McPake
Updated over a week ago

Account

A single client’s area of control within the system. Data usage within a client will be billed to a single organisation. An account can contain multiple workspaces.

Admin User

Immediate access to all Workspaces, with control over Search Terms, Users, and Visibility Indexes.

Email notification of a performance change over a specified time period.

A tool that takes tracked search term data and displays the top 20 returning sites for those search term groups, and allows the user to add them into the workspace.

URLs that the My Sites will likely compete against in the online SERPs.

A collection of workspaces to provide a global view of the client's and/or competitor's assets.

A saved visualisation of data that the user believes is relevant to the workspace. The Insight is automatically shared with other users who have access to that workspace.

A tool used to provide feedback on the optimisation of a page for a specific search term. The details of the page can be changed to provide an estimate of what would need to be done to the page to give better optimisation results.

Market

A labelled group of Search Engines all within a single geographic area, eg: UK (Google UK search engines, Bing UK, etc)

On-line assets the user has Authority over; the main website, Partners, Social Media pages etc.

A tool used to give an overview of how a certain page is optimised for a given search term. Other pages from SERPs can be brought in to provide a comparison of results. See also – Intelligent Copy.

PEC

PET

Position Explorer

A tool to give an immediate visualisation of tracked search term data. Either compare URLs or Search Terms on given Search Engines. See Position Explorer Table and Position Explorer Chart.

Position/Rank

The numerical value of where a site is on the SERPs

Ranking mode

A specific set of search parameters in a particular search engine.

A key phrase, search term or keyword consisting of one or more words that represent a searcher's query to a search engine.

A named set of related Search Terms.

STG

SERP

Search Engine Results Page

A SERP feature is any result on a Google Search Engine Results Page (SERP) that is not a traditional organic classic link.

An abstract web presence under single ownership. It is up to the user to define but a Site could be a single domain website, a sub-domain, a root domain (therefore including all sub-domains), a single or collection of social media assets or even defined at a directory level within a site structure. It can be made up of one or more paths and can have a customised label/name.

Target

A designated Visibility Index value that it is intended a Performance Index should reach, by a certain date.

The period over which SERP results are collected.

Tracking Period

A selected length of time a search term has been tracked for.

User Dashboard

The home page of Pi Datametrics. Here you will find Alerts, Insights, Your Favourite Indexes, and Workspaces for that account.

A collection of sites compared on the same searches (search term groups + search engines), to produce overall visibility scores, which reflect the average visibility of those sites on all the searches.

Visibility Index (Primary)

The main Visibility Index for a workspace. Represents key measure of performance for that tracked dataset. Must be a performance index.

Visibility Index (Favourite)

As a user, you can favourite certain indexes that may be important to you. These will always appear on your dashboard for quick access (Visible maximum of 3).

Volatility

A value representing the movement of a Visibility Index score between two dates.

A collection of search terms tracked in a specific set of search engines within a single market. Can contain related sites and visibility indexes. Viewable by a given set of users.

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