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Position Explorer Table

An in-depth look at the Position Explorer Table tool that allows you to explore granular Search Term data

Dex McPake avatar
Written by Dex McPake
Updated over 9 months ago

Position Explorer Table is used to explore granular search term performance data. The Position Explorer Table reveals the highest-ranking URL for search terms on a particular day, week, or month.

How does it work?

Position Explorer Table allows you to ask data questions by loading positional data from the Workspace of search terms, these dimensions can be selected using the collapsable data form. You have the option to save insights from these data questions.

Where to find it?

Position Explorer Table can be found in the 'Performance' dropdown in the navigation:

Data Source

Choose a Workspace and Search Engine from your account.

Analysis type: Search Term

Select a single Search Term via the data query bar to highlight its performance across the sites in the workspace.

Analysis type: Site

Select a website to analyse across all the search terms within the workspace.

Include SERP Features

Position Explorer Table will automatically show classic links but you can Include SERP features to show in the Position Explorer Table. This allows you to get a view of the entire SERP landscape.

* Note: SERP Features are only available on Google Desktop and Mobile search engines.

Search Term Position Table

Metrics

Market data

Position data

  • Search Volume

  • Cost-per-click

  • Competition

  • SERP Feature

  • Target Revenue*

  • Start (Position out of the top 100 on the first date of the range)

  • End (Position out of the top 100 on the end date of the range)

  • Start URL (the highest returning URL on the first date of the range)

  • End URL (the highest returning URL on the last date of the range)

  • Movement (Difference between Start and End)

*Target Revenue per search term is calculated based on the position on the date, averaged between 1-4. This defaults to e-commerce metrics entered at the account level but can be adjusted in the form fields in PET.

The search volume for each search term is the average for the previous 12 months. To learn more about how we collect market data, click here.

Date picker

The date picker allows you to choose a specific date or range to analyse. Use the calendar on the left to choose a custom date range or the drop-down on the right for a set period.

Advanced Table Filters

Using the Advanced Table Filters allows you to analyse by search term position and market information.

Columns

Select which columns you would like to see in the table view using the column filter.

CSV download

Download all the data on the chart to a CSV format you can view using Excel or Google Sheets

Save as insight

Found a success you’d like to share with the whole team? Need to bring something interesting to the right person’s attention? Save as insight lets you save your findings for yourself as a personal discovery or with other members of your team on the same workspace. You can find save as insight at the top of the tool.

Next Step Actions

If you see something of interest that you would like to analyse using some of our other tools, at the end of each row of the table is the actions column. Use these actions to be taken to our tools with your data preloaded and ready to view. This is a great way to navigate our tools without having to remember and input the data you want to view each time.

Using the next step actions feature in the Position Explorer Table allows you to load data in the following tools:

'Apply Selection to' actions

You can check a selection of data to view in our other tools by ticking the checkboxes and hovering over the "apply selection to" dropdown menu.

Action Required

If you see this symbol, it means an action is required before you can take the data to this tool. Clicking it will open a window that will allow you to make these changes before entering the tool.

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