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Dashboards

Instant insight at login

Written by Jay Langridge

Overview

Dashboards provide instant insight into meaningful data and display top-level performance metrics as soon as you log in to Pi. Bring traditional search performance and LLM search intelligence together in one Dashboard, giving you a top-level view across both search environments. Alongside organic search performance, you can monitor LLM insights such as the domains being cited and brands being mentioned across your tracked prompts.

You can learn how to create a Dashboard here.


Dashboard Components

Across the top of each dashboard are the week-on-week summaries, including:

  • Market Rank - your overall ranking for the previous week, in context to the entire market

  • Share of Voice - your site’s percentage of share in voice in the market for the previous week

  • Estimated Traffic - the previous week’s estimated amount of traffic that can be acquired from search engine rankings

  • Estimated Revenue- the estimated revenue performance of your site for the previous week

  • Visibility Score - the previous day’s visibility index score for your site

  • Conflict Summary- the previous day’s percentage of conflicting URLs your site produces for the selected search term set

Share of Voice Leaders

Sites with the highest Share of Voice by category. Use the link at the bottom right to open the Share of Voice Leaders tool.

Share of Voice Timeline

Overall weekly Share of Voice for selected sites. Use the link at the bottom right to open the Share of Voice Timeline tool.


Reporting on LLM visibility

LLM Monitoring components can bring AI-search performance into your Dashboards, making it easier to communicate how brands and sites are appearing within AI-generated search results alongside other search performance data.

Most cited domains

Most cited domains highlights the domains being referenced as sources within LLM responses, helping teams communicate which sites are earning citation visibility and how their presence compares with others. Each bar is broken down into sections per group of queries. Hover over each section to see the number of citations for each group of queries. Use the link at the bottom right to open the AI Site Monitoring tool.

Most mentioned brands

Most mentioned brands shows the brands appearing within LLM-generated responses, providing a view of brand presence that is distinct from site citations and helping teams understand which organisations are being surfaced across relevant prompts. Hover over a segment to see the number of mentions of each group. Use the link at the bottom right to open the AI Brand Monitoring tool.

Together, these components provide an accessible view of LLM visibility for reporting and stakeholder communication, with Pi’s dedicated LLM Monitoring tools providing deeper investigation into the queries, citations and brand mentions behind the data.

Use these components to bring LLM visibility into regular performance reporting and stakeholder updates. For deeper analysis of the prompts, citations and brand mentions behind these results, use Pi’s dedicated LLM Monitoring tools.


Visibility Index Timeline

Overall visibility score for selected sites in the dashboard. Use the link at the bottom right to open the Dashboard Visibility Index overview.

Note: Every dashboard automatically creates a Performance Index. These indexes are found on the Visibility Index page and cannot be edited.

Estimated Revenue Opportunity

Estimated organic opportunities by category for the selected My Site. Use the link at the bottom right to open the Estimated Revenue Opportunity tool.

Conflict Timeline

Number of conflicting terms by workspace. Use the link at the bottom right to open the Conflict Detector tool.

Estimated Traffic Performance

Estimated organic traffic by category for the selected My Site. Use the link at the bottom right to open the Estimated Traffic Performance tool.

Estimated Revenue Performance

Estimated organic revenue by category for the selected My Site. Use the link at the bottom right to open the Estimated Revenue Performance tool.

Feature Visibility Timeline

The visibility score from 1-100 of SERP Features, measured by all search terms within the specified Search Term Groups of the Dashboard. Use the link at the bottom right to open the Feature Visibility Timeline tool.

Search Volume Timeline

View search volume over time and quickly see year-on-year search theme trends, peaks and declines in demand, and the themes with the greatest commercial opportunity. Use the link at the bottom right to open the Search Volume Timeline tool.


Filters

Use the filters at the top to show the components for each metric type:


Dashboard integrations

GA4

The GA4 integration allows you to see the number of unique organic sessions each day across the specified period of the Dashboard.

To view GA4 data in Pi requires adding a property to a Dashboard.

Note: GA4 must be integrated with Pi before being added to a Dashboard. Find out how to add a GA4 integration, here.

Lumar

The Lumar integration allows you to see the Health Score out of 100 for specific areas of the website's technical health, aligned to the traffic funnel (Availability, Indexability, Uniqueness, Discoverability, Rankability, Experience).

Each funnel is assigned a weight and contributes to the overall Site Health Score based on its weight.

All scores start at 100 with the errors from each funnel being deducted from the Site Health Score.

Note: Lumar must be integrated with Pi before being added to a Dashboard. Find out how to add a Lumar integration, here.

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