Adobe Analytics data represents the quantity and quality of onsite traffic for the chosen Site. The Adobe Analytics integration should only be added to a Workspace once. You can find more information on the integrations here.
Benefits
By adding Adobe Analytics Advanced to your reports, you can have a summary of key performance indicators of onsite measurements for a particular dimension on your chosen site.
Setup
To add the component to a report from the setup wizard:
Select the Adobe Analytics view to pull data from
Select the period to compare
Select the country to pull data from. NOTE: This filters traffic by country for country specific reporting
Add notes if applicable
Optional customisation setup
Once the Adobe Analytics view has been entered, the customisation of the segment data options appear.
Select the Adobe Analytics segment to apply to the data. Segments are setup within your Adobe Analytics account
Select the dimension to display the data
Choose the primary metric for the data
Toggle whether metric one is ascending or descending in the component
Choose metric two
Choose metric three
Click submit to add the component to the report
Outputs
In the report the component provides the metrics for each chosen category against the previous reporting period, in the example below this is for Unique Visitors, Bounce Rate, and Checkouts. This example also has a graph comparing the number of sessions for each reporting period.
Adobe Analytics advanced also features a table breaking down each category metric by the chosen dimension, in this example, unique visitors.
The metrics shown will vary due to the choices made when selecting them for each category when setting up the component for the report.
